5 steps to quickly sell your service online with Squarespace

We are 3 months into 2020 and things they are a changin’! The novel COVID-19 virus has thrust the US into a situation where demand has rapidly risen in some areas, like online conferencing, while fears of scarcity have produced a record numbers of memes about toilet paper, of all things.

Many industries will take a financial hit from the recommended practice for the general public to stay home. Without some effort to adapt, your business may struggle. So as a small business owner what can you do to act fast and stay profitable?

There are many businesses temporarily offering free versions of their services online: dance and art studios, zoos and gyms. While it’s helpful and even calming, especially for those home with children, it’s likely not sustainable for a business to continue free sampling in this manner. With employees to pay and operations to continue, it’s important to find a way to do all those things and keep your customers supplied and safe. By recognizing the changing landscape of commerce here and abroad, One Wheel Marketing has a solution for maintaining and even growing your customer base.

How to quickly turn your services into an online option with Squarespace

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  1. Make a Squarespace store. If your business doesn’t scream retail, but you’ve got a service to sell, you can do this quickly inside Squarespace. Need help? One Wheel Marketing can use their e-commerce expertise to craft a single service online store within 24 hours.

  2. Add your services as digital items. Once you figure out the options you want to offer for purchase, adding them to your store for purchase by credit card provides the opportunity for current and new customers to find and purchase your services.

  3. Deliver the goods digitally when possible. While it’s recommended that we stay a comfortable 6 feet from others, it’s not even an issue if your goods are going to their inbox. Whether it’s sending a Zoom link for an online meeting or conference call, or a link to YouTube with a video, you can still show outstanding customer service despite not being face to face.

  4. Get the word out! It might be easier than ever to spread the news about your new offerings. With most people checking their phones and devices more often than usual, you’ve got the power of social media working in your favor. Ask us about the most cost-effective ads as well, as things are changing daily.

  5. Keep up the good work. Keep providing excellent customer service, produce top notch content for your e-commerce store and be part of the good that’s taking place all over the country.

We know it’s hard, and the uncertainty of what the next few weeks will bring might be nerve wracking as a business owner. If you are looking for help transitioning your business to include an online option and you need help doing it fast, contact our team today for brainstorming and building your new store front.