Branded Documentary Video Production
Finding & Telling the Emotional Story takes next-level Experience
As you know, marketing is a precarious balancing act. Projects and marketing campaigns can be a triumph or a tragedy. The level of expertise demonstrated during the key stages of strategy, design, and execution can either smash goals or set an organization back.
Because of this, we believe every great business should have access to proven processes and top talent. This is why over the last 25 years we have curated passionate local team members, many of which have served Fortune 500 and Global 500 companies:
The Process:
Pre-Production
STRATEGY, SCRIPTING & STORYBOARDING
Identify the persons we are documenting and the story we need to tell in order to move the audience the right direction. (e.g. technology leadership, why safety is crucial, culture for hiring)
Alternatively, we have a process that skips pre-production and jumps into interviews and we find the story on the spot.
COORDINATE EACH SHOOT DAY
One Wheel Marketing (OWM) takes care of all of the logistics. For job site-specific projects, we may simply need to know the date, location, and who to check in with for safety briefing and site orientation – and we’ll take care of the rest.
Production
FILMING & PHOTOGRAPHER
World-class photographers, best-in-class FPV drones (for energetic and precise 90 MPH action shots), onsite strategist/producer/director, top-of-the-line equipment, and cinematographers that have shot for BBC, Magnolia Network, and the History Channel – at extremely competitive rates.
Post-Production
CREATE TRANSCRIPTS & FIND STORIES
We use AI, marketing pros, and producers to generate long and short form stories from the shoot.
EDITING
Editing, color, compositing, music and audio work, caption overlays, animations are included in the editing phase as needed.
DISTRIBUTION & ARCHIVING
We will consult on where and when to post your videos. Distribution to social ads, programmatic video ads, youtube ads, print integration with QR code tracking (e.g. Salesforce integration), TV ads, SEO articles, case studies, are common. Footage and working files are safely stored and quickly accessed using the industry-standard 3-2-1 data storage approach.
